I never really thought of what was going to happen once my app finally made it to the store. I tried to prepare my app, throw out some tweets, get this blog started, etc. in preparation for the app the launch, but now that it is in the store, I didn't know what to do initially. I started with iTunesConnect, trying to see if anyone had bought my app. This was a fairly frustrating morning to have an app launch though. iTunes Connect was acting very strange this morning and wouldn't let anyone see sales and trends reports. It was nuts. I went to like 5 forums and everyone had the same frustrations that I had. I had to wait from 7:00 till about 13:00 to finally be able to log in. Then when I logged in, NOTHING. The reports are lagged a day, and my app had no data yet. :(
As I was determined to find out if anyone had purchased my app yet, I began thinking of ways I could figure it out. Then it hit me that a last minute feature that I added to my app might help. Google Analytics. It was very easy, maybe 5 minutes of work, to add analytics to my app. Google has made it so easy to do. The only negative with including analytics is the size of the library you have to include in your app. It's a little more than 1 MB which pretty much doubled the size of my app. But oh well. It was worth it. I anxiously logged on to the analytics portal and checked out my app's activity. Low and behold there was some activity!!! We had a couple of people in Europe and a couple Americans that had sent some activity over. I was ecstatic!
As the day went on, there was little to no new activity in analytics. I began to worry about what to do now. I've put a lot of work into the app, and I didn't want to give up that easily. So I set out to find some review sites that would take a look at my app and give some exposure and feedback. App-score.com was the first site I encountered and they seem like awesome people! Rob from app-score.com emailed me literally within 2 minutes of submitting a review request. We exchanged 3 or 4 emails and he seemed like a nice guy. I gave him a promo code and hopefully he'll review my app. That got me excited about review sites, so I went to half a dozen more sites and submitted promo codes and review requests. Hopefully that will give my app a little more exposure and it won't die within one day of releasing.